I don’t really do “cute” design, so this was a fun opportunity at Square 205. The client was looking for something that felt a bit more upscale to match the feel of “salon”, but also keep the spirit of pets being fun. Spot = puppy name, so duh, the “o” becomes a puppy paw print made of soap bubbles. And bring that upscale feel we went with a thin weight san serif.
ericcuellardesign.com 